The Insider Syndicate was born when an Artist Agency pulled together designers, printers, filmmakers, tech teams, and social media specialists to complete projects for artists and institutions who needed high-end work without losing control. It came out of a gap we kept hitting: there were plenty of digital agencies, but none who really understood the luxury world and were willing to let artists and creatives hold the reins of their own sites, assets, and domains. We knew that in real life projects shift constantly - new works appear, exhibitions move, email addresses change - and updates need to happen from a device on a train instantly, not after a week-long email chain.

What we found the most was that people needed genuine advice BEFORE they needed our digital services and the advice out there was often crafted BC. BC = Before Covid, when the art world completely turned on its head, the effects of which we are seeing today. It is a great time to be an artist, as for the first time it is possible to be independent or have the gallery and maintain your own client base, but you do need to know a few things from the gallery world to do it professionally. That’s where our guides and templates came in.